5 Tips to Get Over Instagram Caption Writer’s Block
Writing Instagram captions can be TRICKY.
You’ve got the perfect piece of visual content ready to post and then BAM, the blank caption box is staring back at you. You start asking yourself: What’s the point? Do I even have a point? I feel like I should be saying something IMPORTANT. Should I just use AI to write this? Should I just give up on this post completely?
The short answer is: DON’T! If that downward spiral feels a little too familiar to you, here are 5 quick tips to get you over your caption writer’s block!
1. Start with a hook.🪝
Some examples to steal:
“HOT TAKE…”
“The exact way I…”
“The truth about…”
“Why I stopped…”
”5 Quick Tips…” (to write Instagram captions, just as a random example 😉)
2. Be yourself. 🙈
We understand that not everyone is a born writer. But you are a born human! It’s tempting to rely on AI to write captions for you, but that can often result in a caption without any distinct voice. Writing from your own unique point-of-view will make you stand out from the crowd. People want to hear from YOU. We promise!
3. Tell a tiny story. 📖
Offer some context to the image or video you’re sharing. Where was it taken? What was the weather like? What sounds were you hearing? Use language to immerse people in the moment they’re seeing visually and they will be more likely to engage. And we all know the algorithm loves engagement!
4. Use a list. ✅
This is a great way to break up a big caption visually. People love lists. They’re skimmable and they feel manageable. We’re using one right now!
5. Add a CTA. 🫵🏻
Make sure to involve your audience by giving them a clear call-to-action to take when they’re finished reading your post. Some examples:
“Double tap if you agree…”
“Drop a comment…”
“Tag someone who needs to hear this…”
“Sign up at the link in bio”
“DM me if…”
CTAs will supercharge your engagement and help you build a community instead of just a following.
Keep these tips handy and you’ll never have caption writer’s block again!