We transform service-based small businesses into competitive brand powerhouses.

It’s time to turn dust into dynamite.

We are a full-service, women-owned creative studio in Brooklyn.

We’re your brand strategists, your web designers, your copywriters and your photo + video team.

We see ourselves as your creative partners.

Your energy is limited. Your team is small. You’re already working nonstop. You know you need a rebrand but you don’t know where to start.

It’s time to invest in a plan to grow your business.

YOUR BUSINESS IS WHAT YOU SELL. YOUR BRAND IS EVERYTHING ELSE.

We partner with small businesses and entrepreneurs who:

  • Have outgrown the DIY phase of business

  • Know their website doesn’t convey the true spirit of their brand

  • Can’t figure out why they’re not connecting with their audience

  • Fear the blank page when trying to write strong marketing copy

  • Want permission to abandon things they think aren’t working (like panic-posting on Instagram!)

  • Need systems and frameworks to scale their business but aren’t sure where to start

  • Are freaked out just hearing the term “SEO”

  • Need an answer from a human instead of ChatGPT

IF YOU’RE MARKETING TO EVERYONE, YOU’RE MARKETING TO NO ONE.

The Brand + Web Package

Our comprehensive Brand + Web Package is designed to create a strong foundation for long-term growth.

This is not just a rebranding or website build—it’s a strategic investment in your business.

It’s time to create a powerhouse brand.

MORE ISN’T MORE; IT’S JUST NOISE.

Our Services

  • We do foundational strategy work to understand who you are, what you offer and who you want to reach. After that, we develop a comprehensive brand identity including custom logo designs and color palettes to reflect your brand’s unique mission and values.

  • We create design-forward, UX-conscious Squarespace websites that tell your brand story. It’s our job to balance beautiful design with clarity, accessibility, usability and search engine optimization (SEO).

  • We capture custom photography to sell the story behind your brand. We’ll shoot creative images of the people, places and processes that make your business unique.

  • We sharpen your brand messaging and write clear, potent marketing copy. We craft text that is SEO-optimized, but speaks to humans so you can keep your brand voice consistent across platforms.

  • We develop strategic content marketing plans and create high quality long-form content including blog posts and videos. Then we repurpose this content into scroll-stopping posts across your key platforms so you stay visible, consistent and on-brand without burning out.

  • We’re a full-service video production team. Our packages include video testimonials, documentary-style interviews, content for social media and websites.

IF YOU DON’T HAVE A BUTTONED-UP BRAND, YOU’RE LIMITING YOUR ABILITY TO GROW.

  • "I could not have been happier working with Cowbird. Christina and Carey are flexible, solution-driven women whose constant ideas and keen observations were invaluable to my organization. Not only do they bring a wealth of experience and talent to their work, but they're also both such a pleasure to collaborate with. My work requires engaging with many different stakeholders who often come to us with conflicting goals and needs and Christina and Carey's responsiveness and professionalism is unmatched."

    —Kristina T, Communications Director, Columbia University

  • Working with Cowbird was such a great experience! Carey and Christina are great listeners and worked with me to find the voice of my business. They guided me through the creative process of finding a style and vibe that represents what I envisioned for The Pilates Room NYC. They are excellent communicators, professional, transparent, organized, timely and genuine artists! The list goes on....... Love them and I would highly recommend them!

    —Alison J, Owner, The Pilates Room NYC

  • "If there's a 1-10 scale for Cowbird Satisfaction, I would rate my experience as several billion. My website was woefully out of date. I needed a refresh to more accurately depict where my career was headed. Cowbird successfully rebranded my online presence to highlight my current skills and goals. Not only did Cowbird design a perfect website for me, but they gave me the skills to maintain and update it as well. What's more, the process was legitimately fun. I learned so much working with C&C!"

    —John Michael D, Theatre Director, Dramaturg, Educator

  • "Cowbird’s dedication, attention to detail, light-hearted spirit, and caring nature shine through their work. They thoughtfully combined our vision with their own acute observations to masterfully capture the essence of the brand. We plan to reach out to them again for an upcoming project and highly recommend them."

    —Marie T, Owner, Mod on Main

  • "Carey and Christina are funny and warm and a complete delight to work with. They were both highly collaborative, artistically-minded and incredibly organized. The whole process was a joy. "

    —Rachel B, Playwright, Essayist

  • "I'm at a crossroads in my career, and I wanted to rebrand and reinvigorate my website to reflect that. I'm trying to put myself out there as a professional—not a hobbyist—and the website that Carey and Christina designed for me truly conveys that message."

    —Michael O, Theatre Director, Educator, Podcaster

  • "Carey and Christina are thoughtful, smart, creative, always in pursuit of excellence, and fun to work with on top of it all. I felt cared for every step of the way. Writers, artists, and entrepreneurs need people who can take the imagination train with them and present their dreams to the world. It takes a creative to know a creative - that's why Cowbird Creative is THE perfect team for my website needs."

    —Anne B, Author and Owner of Brick & Stylus Consulting

Are you ready to fly?

Book a free call to chat about your project and learn more about how we can help your small business go big.